Google + Advertising
Going along with Ricky Van Veen's theory on the future of media, here is an example of a digital company using traditional media to launch an advertising campaign.
Google launches billboards to push its new business software via:
This comes after they launched TV spots to promoted Google Chrome back in May:
Traditional, But Not Dead
Ricky Van Veen, founder of CollegeHumor, on the future of TV:
It's funny. On the advertisers' and clients' side, we all want to go from old media to new... but on the production side, all the viral stars want to make it big in TV.