My hands really aren't that cold
It's summer. Our hands are not that cold, and there is little to no reason for these products to be coming out. Interesting concepts, though.
If advertising on bodies isn't big enough
First, they put a man on the moon. Now, they're putting brands.
"With a patent pending for what it dubs "Shadow Shaping" technology, Utah-based firm Moon Publicity is anxious to use roving robots to "create small ridges in the lunar dust over large areas that capture shadows and shape them to form logos, domains names or memorials."
Bidding for lunar messaging, which began this week and will last through October 20th, starts at $46,000. Soon, 12 billion+ eyeballs could be susceptible to branded moonlight because after all, nothing spruces up an evening more than a ginormous Walmart logo." - AgencySpy.com
Very clever, yet slightly disturbing. A few things to consider: 1) Misspellings 2) Offensive brands and ads 3) Environmentalist FREAK OUT 4) Cheesy taglines such as "Out Of This World!"
The Real "Mobile"
Nowadays, brands get all sorts of crazy exposure through guerrilla marketing. Some brands become lovemarks, so near and dear to their consumers, that they get tattoos of said brands.
Other brands, however, have to pay for the space the occupy on peoples' skin. Examples:
Parissa Wax Strips paid this man to walk the Vacouver beach, handing out free samples. Via
In 2001, Air New Zealand bought ad space on peoples' to display temporary tattoos on their shaven heads. Via