Advertising on ChatRoulette ChatRoulette, the new procrastination destination of the web, has been exploding in popularity since its launch in November 2009 and subsequent features on Good Morning America, New York Times, and Daily Show. In short, upon logging onto ChatRoulette.com, you are automatically paired with a random videochat partner with the ability to move on at any time. This often leads to random, wacky, lude, disturbing, and funny encounters, as well as presenting a challenge of maintaining interesting conversation with a stranger.

Here, Fancy Feast took advantage of the captivated audience (thousands of chatters at any given time) with some product placement [via]:


Warning: IF you have not yet tried CR, just know that it can be a jolting, scarring experience. Not recommended for the young or faint-hearted. Also, my friend once got the Jonas Brothers.

Labels: Advertising, Cat Food, Chat, Comedy, Emerging Media, Fancy Feast, New Media, Video

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